SEO / Web Development

Search Engine Optimisation, or SEO for short, is the method used to get your website to appear on Search Engines for relevant phrases in the ‘natural listings’.

This method involves improving all aspects of your website so that Google will class you as a more important source of information than other sites in your market place. The more ‘important’ you become, the higher your page will rank on search engines and in turn the higher your position will become on the results page.

One of the most important factors in SEO is focussing on the correct keywords. These keywords have a direct effect on the complexity of your optimisation and in turn the cost of delivery.

The most complex campaigns are where you need your ads to be seen nationally or even internationally as the amount of searches on these phrases will be extremely high, whereas the easier campaigns are where you need to focus on a more specific locality. That’s why we break our SEO packages down into GEO targeting options as follows:

• Local – UK towns/Small Cities         Prices from £149
• City – UK Cities                                    Prices from £249
• Capital – London                                 Prices from £299

For these options your search phrase will be related to a geographic region i.e. Builder Warrington, Plumbers Cambridge, Financial Advisor Plymouth etc

• National – No Geo Targeting             Prices dependant on target market, call for a quote 0161 9688040

These campaigns are relevant to business that operate online or have nationwide coverage and do not involve any geographic region in the key phrase i.e. Kitchens, Garden Furniture, Swimming Pools.