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Pay Per Click Marketing

Pay Per Click Marketing

PPC marketing can be an effective, affordable and highly profitable way of promoting your business to potential customers and driving relevant traffic to your website. The main platform for PPC marketing is Google Adwords.

Through the PPC system, advertisers specify which Google search terms they would like to trigger their adverts. These appear on the right hand side of the screen as 'sponsored links', and occasionally above the main search results. Businesses only pay when a user clicks on their advert.

The use of keywords and search terms to throw up targeted adverts can work exceptionally well for businesses - especially those offering a niche service - as it allows budgets to be spent advertising to internet users who are already enthusiastic about their product. By choosing to market a business through Google AdWords, hit-and-miss advertising associated with wider-reaching print or web campaigns is minimised.

To generate income through Google AdWords, it is essential for businesses to know which keywords bring visitors to their site and be able to use this knowledge to produce a targeted, effective PPC campaign. Top Spot Marketing carries out in-depth research into its AdWords clients' markets and primary keywords, maximising the impact of their campaign and ensuring adverts reach a captive audience.

Get started today...

Our low cost introductory offer is specifically designed for small local businesses who want to generate enquiries and work from a specific geographic area. You may be a plumber in Manchester or a dog groomer in Brighton. Whatever your business we will work with you to ensure that you engage with the right audience for you.

For just £165 + VAT you will receive the following:

  • 10 selected keyphrases relevant to your business and area plus as many more as you would like to select yourself
  • Your own dedicated account manager
  • High quality ad copy written by a GAAP
  • Free keyword changes
  • Statistical report
  • Full telephone support

All you need to do is contact us with a rough idea of your requirements, by completing your details in the contact form on this page. Alternatively you can contact us today on 0161 968 8040 and we will be able to discuss all the available options with you.

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